Terms of Use
PLEASE READ THESE TERMS OF SERVICE CAREFULLY BEFORE USING THIS SITE
What’s in these terms?
These terms tell you the rules for using our website www.theiainsights.com or any affiliated web service hosted by Theia Insights (our site).
Who we are and how to contact us
Our Site is a site operated by Theia Insights Ltd. (We or Us). We are registered in England and Wales under company number 14082514 and have our registered office, and main trading address, at Wellington House East Road, Petersfield, Cambridge, England, CB1 1BH. We are a private limited company.
To contact us, please email support@theiainsights.com.
By using our site you accept these terms
By using our site, you confirm that you accept these terms of service and that you agree to comply with them.
If you do not agree to these terms, you must not use our site.
We recommend that you print a copy of these terms for future reference.
There are other terms that may apply to you
These terms of service refer to the following additional terms, which also apply to your use of our site:
- Our Privacy Policy (https://www.theiainsights.com/privacy-policy) which explains how we collect, use and store your personal data.
- Our Cookie Policy (https://www.theiainsights.com/cookie-policy) which explains how we collect, use and store your personal data.
If you use Theia data or services made available via our site, a separate agreement between us and you will be needed to govern the license granted from Theia relating to that data and/or service (Theia License Agreement). The Theia License Agreement will also apply to your use of our site, in addition to these terms.
In addition to the above, certain third party terms and conditions may apply to your usage of our site and/or the services provided by us under the Theia License Agreement. We will notify you of any applicable third party terms and conditions, and you agree to adhere to any such terms and conditions when using our site.
We may make changes to these terms
We amend these terms from time to time. Every time you wish to use our site, please check these terms to ensure you understand the terms that apply at that time.
We may make changes to our site
We may update and change our site from time to time to reflect changes to our data and services, our users’ needs, service enhancements or updates, and our business priorities.
We may suspend or withdraw our site
Subject to you paying for use of any data or services pursuant to the Theia License Agreement, our site is made available free of charge.
We do not guarantee that our site, or any content on it, will always be available or be uninterrupted. We may suspend or withdraw or restrict the availability of all or any part of our site for business and operational reasons. We will try to give you reasonable notice of any suspension or withdrawal.
You are also responsible for ensuring that all persons who access our site through your internet connection are aware of these terms of service and other applicable terms of service, and that they comply with them.
We may transfer this agreement to someone else
We may transfer our rights and obligations under these terms to another organisation. We will always tell you in writing if this happens and we will ensure that the transfer will not affect your rights under the contract.
You must keep your account details safe
If you choose, or you are provided with, a user identification code, password or any other piece of information as part of our security procedures, you must treat such information as confidential. You must not disclose it to any third party.
We have the right to disable any user identification code or password, whether chosen by you or allocated by us, at any time, if in our reasonable opinion you have failed to comply with any of the provisions of these terms of service.
If you know or suspect that anyone other than you knows your user identification code or password, you must promptly notify us at support@theiainsights.com.
How you may use material on our site
We utilise artificial intelligence systems and models within our site, to enable users to analyse the data and services made available via our site. You acknowledge, consent to and accept that any data or information that you upload to our site may be used for the purposes of the development, training, fine-tuning or validation of artificial intelligence systems or models, unless you explicitly opt out by notice in writing to us. You accept that artificial intelligence models may be subject to ‘hallucinations’ or otherwise make mistakes in their analysis of data sets. You shall be responsible for validating any analysis or output generated by the artificial intelligence systems or models within our site.
We will limit the number of queries or actions taken by users in respect of our data and services on our site. These limits will normally be contained in the Theia License Agreement, where they are not, we may notify you of such limits from time to time.
We are the owner or the licensee of all intellectual property rights in our site, and in the material published on it. Those works are protected by copyright laws and treaties around the world. All such rights are reserved.
You may not print, or download any extracts of, any page(s) from our site, unless we have authorised you to do so in the Theia License Agreement.
Our status (and that of any identified contributors) as the authors of content on our site must always be acknowledged.
You must not use any part of the content on our site for commercial purposes without obtaining a licence to do so from us or our licensors.
If you print off, copy, download, share or repost any part of our site in breach of these terms of service, your right to use our site will cease immediately and you must, at our option, return or destroy any copies of the materials you have made (except that you are permitted to print off a copy of these terms of service).
No text or data mining, or web scraping
You shall not conduct, facilitate, authorise or permit any text or data mining or web scraping in relation to our site or any data or services provided via, or in relation to, our site for any purpose, including the development, training, fine-tuning or validation of AI systems or models. This includes using (or permitting, authorising or attempting the use of):
- Any “robot”, “bot”, “spider”, “scraper” or other automated device, program, tool, algorithm, code, process or methodology to access, obtain, copy, monitor or republish any portion of our site or any data, content, information or services accessed via the same.
- Any automated analytical technique aimed at analysing text and data in digital form to generate information or develop, train, fine-tune or validate AI systems or models which includes but is not limited to patterns, trends and correlations.
The provisions in this clause should be treated as an express reservation of our rights in this regard, including for the purposes of Article 4(3) of the Digital Copyright Directive ((EU) 2019/790).
Unless permitted to do so under a Theia License Agreement, you shall not use, and we do not consent to the use of, our site, or any data published by, or contained in, or accessible via, our site or any services provided via, or in relation to, our site for the purposes of developing, training, fine-tuning or validating any AI system or model.
This clause will not apply insofar as (but only to the extent that) we are unable to exclude or limit text or data mining or web scraping activity by contract under the laws which are applicable to us.
Rules about linking to our site
You may link to our home page, provided you do so in a way that is fair and legal and does not damage our reputation or take advantage of it.
You must not establish a link in such a way as to suggest any form of association, approval or endorsement on our part where none exists.
You must not establish a link to our site in any website that is not owned by you.
Our site must not be framed on any other site, nor may you create a link to any part of our site other than the home page.
We reserve the right to withdraw linking permission without notice.
If you wish to link to or make any use of content on our site other than that set out above, please contact support@theiainsights.com.
Uploading content to our site
Whenever you make use of a feature that allows you to create content directly on our site, you must comply with the standards set out below, any such use shall also be in accordance with the terms of the Theia License Agreement.
We will provide support for the data and services on our site in respect of API connectivity and/or your license scope under the Theia License Agreement. You may request updates to the services on our site via form provided by us from time to time. We will review any such request and inform you of whether we can undertake the requested updates or not.
You shall not submit to appear on our site any information, comments, images, third party URL links or other material whatsoever in any format, that may reasonably be deemed to be offensive, illegal, inappropriate or that in any way:
- promote racism, bigotry, hatred or physical harm of any kind against any group or individual;
- harass or advocate harassment of another person;
- display pornographic or sexually explicit material;
- promote any conduct that is abusive, threatening, obscene, defamatory or libellous;
- promote any illegal activities;
- provide instructional information about illegal activities, including violating someone else’s privacy or providing or creating computer viruses;
- promote or contain information that you know or believe to be inaccurate, false or misleading;
- engage in or promote commercial activities and/or sales, including but not limited to contests, sweepstakes, barter, advertising and pyramid schemes, without the prior written consent of Us; or
- infringe any rights of any third party.
You warrant that any such contribution complies with those standards, and you are liable to us and indemnify us for any breach of that warranty. This means you will be responsible for any loss or damage we suffer as a result of your breach of warranty.
We have the right to disclose your identity to anyone who is claiming that any content posted or uploaded by you to our site violates their intellectual property rights or their right to privacy.
If you wish to contact us in relation to content you have uploaded to our site and that we have taken down, please contact support@theiainsights.com.
Rights you are giving us to use material you upload
When you upload content to our site, you grant us the following rights to use that content:
- A worldwide, non-exclusive, royalty-free, transferable licence to use, reproduce, distribute, prepare derivative works of, display, and perform that user-generated content in connection with the service provided by our site and across different media for the term of the applicable Theia License Agreement or use of our site by you, whichever is longer.
User-generated content is not approved by us
Our site may include information and materials uploaded by other users. This information and these materials have not been verified or approved by us. The views expressed by other users on our site do not represent our views or values.
Do not rely on information on this site
The content on our site is provided for general information only. It is not intended to amount to advice on which you should rely. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site.
Although we make reasonable efforts to update the information on our site, we make no representations, warranties or guarantees, whether express or implied, that the content on our site is accurate, complete or up to date.
We are not responsible for websites we link to
Where our site contains links to other sites and resources provided by third parties, these links are provided for your information only. Such links should not be interpreted as approval by us of those linked websites or information you may obtain from them.
We have no control over the contents of those sites or resources.
We are not responsible for viruses
We do not guarantee that our site will be secure or free from bugs or viruses.
You are responsible for configuring your information technology, computer programs and platform to access our site. You should use your own virus protection software.
You must not introduce viruses
You must not misuse our site by knowingly introducing viruses, trojans, worms, logic bombs or other material that is malicious or technologically harmful, or otherwise harmfully interacting with our site or any part of it. You must not attempt to gain unauthorised access to our site, the server on which our site is stored or any server, computer or database connected to our site or any other equipment or network connected with our site. You must not interfere with, damage or disrupt any software used in the provision of our site or any equipment or network or software owned or used by any third party on which this site relies in any way. You must not attack our site via a denial-of-service attack or a distributed denial-of-service attack. By breaching this provision, you would commit a criminal offence under the Computer Misuse Act 1990. We will report any such breach to the relevant law enforcement authorities and we will co-operate with those authorities by disclosing your identity to them. In the event of such a breach, your right to use our site will cease immediately.
Our responsibility for loss or damage suffered by you
We do not exclude or limit in any way our liability to you where it would be unlawful to do so. This includes liability for death or personal injury caused by our negligence or the negligence of our employees, agents or subcontractors and for fraud or fraudulent misrepresentation.
We exclude all implied conditions, warranties, representations or other terms that may apply to our site or any content on it.
We will not be liable to you for any loss or damage, whether in contract, tort (including negligence), breach of statutory duty, or otherwise, even if foreseeable, arising under or in connection with:
- use of, or inability to use, our site; or
- use of or reliance on any content displayed on our site.
In particular, we will not be liable for:
- loss of profits, sales, business, or revenue;
- business interruption;
- loss of anticipated savings;
- loss of business opportunity, goodwill or reputation; or
- any indirect or consequential loss or damage.
How we may use your personal information
We will only use your personal information as set out in our Privacy Policy - https://www.theiainsights.com/privacy-policy
Which country’s laws apply to any disputes?
These terms of service, their subject matter and their formation (and any non-contractual disputes or claims) are governed by the laws of England and Wales. We both agree to the exclusive jurisdiction of the courts of London, England.
Complaints
If you have reason to believe that any of the terms herein have been breached or you have a complaint to make, please e-mail us at support@theiainsights.com. All notification and communication to us should be sent to the contact details provided herein.
Admin
Where you are an admin for an organisation’s account, you will also have access to and use of our client portal, where you can add/remove users, manage organisation-level settings and billing, and make requests for connections or functionality for data and services on our site. We may provide login details for users and admin users separately. Fees under a Theia License Agreement will be based on number of users and number of queries in respect of our data and services via our website. We will track such usage and invoice at account level accordingly.
Last Updated: 27 January 2026